Los
Angeles biotech billionaire Patrick Soon-Shiong is nearing a deal to
buy the Los Angeles Times and the San Diego Union-Tribune from their
owner, Tronc, according to two people familiar with the talks.
The
nearly $500-million cash deal, if consummated, would return The Times
to local ownership after 18 years and end a tumultuous relationship with
its corporate parent in Chicago. A sale also would represent a major
strategy shift for Tronc, which has said that better promoting the Los
Angeles Times brand and journalism was a key to its corporate growth.
A
deal had not been reached Tuesday afternoon, though both sides were
working furiously to complete the transaction and an announcement could
come as early as Wednesday, said those sources, who were not authorized
to speak about the negotiations publicly and requested anonymity. The
sources cautioned that the deal could fall apart at the last minute.
Tronc and Soon-Shiong declined to comment.
Tronc
is expected to use the $500 million in proceeds to pay down company
debt, make other acquisitions and further its digital strategy across
the remaining papers, which include the Chicago Tribune, Orlando
Sentinel, South Florida Sun-Sentinel and Baltimore Sun. Soon-Shiong
would assume pension liabilities for the California News Group, the
entity that owns The Times and the Union-Tribune.
The
talks accelerated over the weekend after a flurry of news articles
questioning Tronc's oversight of the storied brand and a critical New
York Times article that suggested that Los Angeles' wealthy class had
abandoned its hometown newspaper at a time when other billionaires,
including Amazon founder Jeff Bezos, had stepped up. Bezos bought the
Washington Post in 2013 for $250 million and invested heavily in its
newsroom.
Forbes has estimated the net worth of Soon-Shiong, 65, who is the second-largest shareholder of Tronc, at $7.8 billion.
Owning
the Los Angeles Times would be a significant coup for Soon-Shiong, one
of the city's wealthiest men, raising his profile in the business, civic
and cultural milieu of the nation's second-largest city. Tronc had
rebuffed Soon-Shiong's repeated efforts to buy The Times as recently as
last year, in a public war of words between the doctor and Tronc
Chairman Michael Ferro, the company's largest shareholder.
An
excited buzz ran through The Times' downtown Los Angeles newsroom when
the paper confirmed that it was on the verge of being sold. Los Angeles
Mayor Eric Garcetti tweeted: "A great city needs a great newspaper, and
Los Angeles depends on the @latimes to tell our story every day. I will
always be rooting for my hometown paper to succeed."
![The Los Angeles Times building in downtown L.A.](http://www.latimes.com/resizer/4hWZOC6t8vuTRvcw5t8ZQKAR7kc=/1400x0/arc-anglerfish-arc2-prod-tronc.s3.amazonaws.com/public/7AGIW67YZRGZJETW6KT3LCSGYU.jpg)
The
Times' newsroom has shrunk from more than 1,000 people in the late
1990s to fewer than 400 employees. There have been nine publishers since
1999.
"Unfortunately
all of that has taken a toll on one of the greatest journalistic
platforms in the U.S. and it has just withered over the last decade,"
Arthur said. "Maybe now with invested ownership, and local ownership,
things will get better."
The $500-million purchase price "seems to make sense," Arthur said, even though it is nearly twice what Bezos paid for the Post.
"The
Washington Post was severely challenged by the time Bezos bought it,"
Arthur said. "And this is not one but two newspapers."
Despite
ongoing declines in print advertising — print revenue plummeted 17% in
the first nine months of 2017 — the company continues to eke out a
profit. For the quarter that ended Sept. 30, Tronc reported revenue of
$353.1 million, a drop of 6.6% from a year earlier. Net income for the
quarter was $2.1 million, compared with a net loss of $10.5 million in
the year-earlier period.
Tronc's
market value is $608 million as of market close Tuesday, and the
company has about $368 million of debt. A nearly $500-million sale price
for the two Southern California papers would represent a little more
than half of Tronc's $972-million enterprise value.
"Patrick
Soon-Shiong is a doctor and I hope that he can stand the sight of blood
because it is going to take a lot of investment to turn the paper
around," said Gabriel Kahn, a journalism professor at the USC Annenberg
School for Communication and Journalism. "The Times has been traded back
and forth between owners and been in bankruptcy and there has been no
strategic plan or strategic investment in the paper and there is a lot
of catching up to do."
Lloyd
Greif, a downtown L.A. investment banker, said he believes Soon-Shiong
is interested in acquiring The Times largely for civic reasons, though
Greif said he suspects the billionaire entrepreneur will want to get a
return on his investment.
"Patrick
wants a strong, locally focused, engaged newspaper," said Greif, who
has been closely following the developments but is not involved with the
sale. "He wants it to be a vibrant voice. This is 100% good news. But
yes, he's going to make money. He's not doing this as a charitable
gift."
Greif
speculated that Ferro might keep his hometown Chicago Tribune but
eventually sell off the rest of the company's publications.
"This
is a sign Ferro is at the end of the road and is prepared to take
whatever profit he can get," Greif said. "So he'll try to maximize the
value of The Times and get what he can for the rest."
However,
a source close to Tronc disputed that speculation, saying there are no
plans to sell papers other than the two in Southern California.
Soon-Shiong,
a medical entrepreneur and native of South Africa, had been rumored
several years ago to be among a group of wealthy Angelenos who were
interested in buying The Times. His interest in the paper was formalized
in May 2016 when the biotech magnate invested $70.5 million in The
Times' parent company, then called Tribune Publishing and since renamed
Tronc Inc., which stands for Tribune Online Content. His current stake
is 26%. He also owns a minority stake in the Los Angeles Lakers.
At
the time, the deal was seen as a big win for Ferro, a way for him to
fight off a hostile takeover bid by rival newspaper company Gannett,
which owns USA Today. Though Ferro and Soon-Shiong presented a united
front opposed to Gannett, their relationship soon soured.
Ferro
initially bought a 16.6% stake in Tribune Publishing in 2016, investing
$44.4 million in the company when the stock was trading around $8.50 a
share. Ferro has continued to buy shares and now owns a 28% stake. On
Tuesday, Tronc shares closed at $18.10.
For
more than a century, The Times was owned by the same family. Harrison
Gray Otis gained ownership of the paper in 1884 and served as The Times'
publisher until 1917. His descendants, the Chandler family, controlled
Times Mirror Co. until its 2000 sale to Chicago-based Tribune Co.
But
changes in news consumption began to erode the business, and soon
Tribune was under pressure to sell. In 2007, Tribune sold itself to
Chicago real estate investor Sam Zell in a costly leveraged buyout that
left the company drowning in debt. Within a year, Tribune filed for
Chapter 11 bankruptcy protection.
On
Dec. 31, 2012, the company emerged from bankruptcy with a consortium of
wealthy investors in control. Two years later, the board split the
company. One group, Tribune Media, was made up of television stations,
real estate holdings — including The Times' downtown L.A. headquarters —
and digital properties. The second company, Tribune Publishing, housed
the newspapers, including The Times.
Drama
followed. Tribune Publishing's first chief executive, Jack Griffin,
ousted The Times' publisher, Austin Beutner. Griffin himself was sacked a
few months later after he brought in Ferro, a Chicago investor and
former owner of the Chicago Sun-Times. Ferro installed Justin Dearborn
as CEO, and they renamed the company Tronc. Last summer, Dearborn fired a
handful of top Times editors, including the previous publisher/editor,
Davan Maharaj. He then hired Levinsohn.
"The
Los Angeles Times will never be a national voice the way the New York
Times or the Washington Post are, but that's OK," USC's Kahn said. "It
can still be the paper of record for California, which has nearly 40
million people, and it can focus on technology, media, agriculture,
trade and other big industries, and that will be OK."
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